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Why Wild Frontiers?


As a young and innovative company, Wild Frontiers is delighted to have been voted one of the ‘Top 10 Tour Operators’ by Wanderlust readers - coming third in 2007 and second in 2009.  When National Geographic Adventure Magazine awarded us a similar accolade earlier this year, we were equally thrilled.

We are frequently asked what makes Wild Frontiers different from other tour operators.  Below are a few of the factors that we believe set us apart from our competitors and form the reasons as to why our clients travel with us again and again….

The Traveller’s Ethos

WF is a company that has been set up by travellers for travellers, and our ethos is to help adventurous souls get to incredible and inaccessible places in safety and as much comfort as local conditions allow. We are firm believers that travelling is all about the experience and it’s the details that make the trip – we specialise in drawing on our own extensive local knowledge and array of contacts to give our clients the very best experience possible.

Personal Service & Expertise

Our London office is manned by experienced expedition leaders and every trip we run stems from their firsthand knowledge - in short, we run the kind of trips that as passionate travellers, we like to do ourselves! When you ring our office, you can be guaranteed to chat to someone that knows the trips and the terrain, and is able to offer sound and practical advice.

Private Tours and Tailor-made Holidays

This exceptional knowledge base gives us the ideal foundation for helping clients design their own unique holidays. About 35% of our business is organising bespoke trips – a figure that is growing all the time – which, with all the additional attention to detail required, illustrates how importantly we view knowledge. Each member of the office not only comes to us with exceptional travel experiences, we also send them year on year to each of our locations to keep them fully informed on all changes that might have occurred. Learn more about our tailor-made holidays.

Authentic Experiences

Our unique, original itineraries allow our clients to take journeys that venture beneath the surface of the region. Unlike the plethora of ‘world specialists’ out there who purport to know a hundred destinations, we concentrate on the locations we know and love. We don’t subcontract our trips, nor do we run the same tour over and over (thus creating a ‘tourist circuit’, spoiling an untouched region). Instead, we rarely run any tour more than a couple of times a year and they are on routes we have discovered for ourselves, meaning we are able to give a truly authentic, off-the-beaten-track experience.

Be the First

Our style of travel is all about exploration, and nothing excites us more than opening up new routes to genuine travellers. We keep abreast of new destinations and are often the first to return to places that have vanished from the tourist map. We were the first back into Pakistan after 9/11, the first to return to Kashmir after a decade of tourist isolation, and the first to run a commercial travel trip to Afghanistan for almost 30 years. Since then we have helped bring Colombia, Yemen and Georgia back into the tourist fold, specialising in groundbreaking reconnaissance trips and imaginative expeditions.

Small Group Size

On our escorted tours, we believe it is imperative to keep the group sizes small. Most trips are limited to a maximum of 12 travellers, thus giving you more access to fragile cultures, better opportunities to interact with local people, and the knowledge you are making less of an impact while there.

Cost of Tours

We believe in an honest, upfront pricing system so you know exactly what the tour will cost before you book. We avoid local payments, ‘optional extras’ or forcing our clients to go through the annoying procedure of splitting every meal bill. Our tours are provided on a predominantly full board basis, with mineral water, government permits, entrance fees and transport all included.

Added Value

We also realise to be a successful small travel organiser its imperative we deliver the best experience we can through whatever facilities are available to us.

  • Accommodation: On all our tours we therefore aim to provide you with the best accommodation available. By best we do not necessarily mean most expensive but most interesting, characterful and convenient: this might mean spending a night on a yak fur rug in a nomad’s yurt or in a four poster bed in a royal palace.
  • Transport: Your transport is also an important part of the tour and as such we aim to provide the most comfortable, interesting and varied transport possible. As such you might find yourself in open-topped jeeps in Pakistan, a converted Soviet army truck in Kyrgyzstan, a toy train in India or on a camel in the Sahara.

Our clients

Your companions can make or break a trip, and it’s lucky therefore that our clients are our greatest asset. Travelling to remote regions is not for everyone, and as such we tend to attract open-minded travellers looking for genuine experiences, and a desire to reach those hard to get to places.

Don't just take our word for it, check out what the press and our clients have to say about us.

Responsible Travel

Awarded the prestigious 5 star RT status by AITO (Association of Independent Tour operators), responsible tourism has always been an integral part of our company ethos and our adventures are designed with the local people, culture and eco-system in mind.  Learn more about our Responsible Travel policy.


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More about Wild Frontiers

Who are Wild Frontiers, Patagonia

Who We Are

Wild Frontiers and our company ethos.

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Where Wild Frontiers came from, Pakistan

Our Story

The history of Wild Frontiers and how we got started.

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Jonny Bealby

Jonny Bealby on Wild Frontiers.

What we aim to give our clients.

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Running with the moon

Jonny Bealby's books

Silk Dreams, Troubled Road (Central Asia), Running With The Moon (Africa), For A Pagan Song (India, Pakistan & Afghanistan).

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Wild Frontiers team

Office

Detailed information on some of the staff at Wild Frontiers.

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